COCKTAIL SETS

LOGO • PACKAGING

BRIEF


A product range needed a graphic identity to be sold in major retailers in the UK. These cocktail sets were produced for people interested in exploring mixology while having fun at home.


SOLUTION


Three different colours were used to characterize each product across the range. A fun font and a patterned background would attract the target audience while special finishes such as a craft paper texture and gold foil would provide a striking sensation on the shelf.