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On-Record Branding.
Brand work you can measure.

On-Record Branding.
Brand work you can measure.

Brandian is a brand consultancy for self-funded technology companies in and around London, and on every piece of brand work it delivers, your buyer's view is measured before the work starts and again when it ends, so you can see what it changed.

Know what your brand spend changed

If you've ever paid for brand work, you know the question that never gets a straight answer:

what did the money change?

Not measuring before the work begins is careless, and the carelessness belongs to the firms that sell it that way: without a before, there's nothing to set the result against.

Most of the industry runs this way. When EACA and Kantar surveyed 141 companies across 22 European markets for the CMOs' Expectations Report 2026, measurement finished last among agency capabilities: 11 per cent of clients said their agencies do it very well.*

Brandian was built so the question always has an answer.
 
A Brand Record measures how your buyer sees your brand before the brand work starts, and a second one at the end. The two are read back to you side by side, so you see what your brand spend changed.

What Brandian does

from £35,000

Solutions

Three solutions, each packing more than one service into one project, measured the same way and delivered in less time and for less money than the services bought apart. AI Brand Visibility can be added to any of them.

Renown

For the company that's better than it looks

Coherence

For the company that never looks the same

Range

For the company that outgrew its brand

from £13,500

Services

Five services, each building or rebuilding one part of your brand, all run the same way: your buyer's view measured before the work and again at the end, so what your brand spend changed is never a matter of opinion.

from £1,800

Inspections

Five Inspections, one for every part of your brand. Each states where its part is sound and where it's failing, the evidence graded, the corrections ranked. The findings are yours whatever you decide.

£4,000

The Brand Record

Your Brand Record file holds every Brand Record: each measures how your buyer sees your brand from four directions, and each later one shows how that view has changed and what changed it.

Get a Brand Record

Read before you decide

How would you know what your brand spend changed

The only way to know what your brand spend changed is to measure how your buyer sees your brand before the work, and the same way after it.

You're better than you look, and it costs you deals

A company can outperform its competitors and still lose to them for looking smaller. The gap has a clear mechanism, and closing it is measurable brand work.

AI assistants leave you out, or get you wrong

Some of what AI assistants get wrong about you can be corrected in weeks; some only changes when their makers retrain their models.

Brandian is for bootstrapped technology companies in and around London, growing with no funding announcements or famous backers to borrow credibility from.

Companies on raised money answer to different scorekeepers; Brandian works for the founders who answer to customers.

Who Brandian is for

The Brand Record and the Inspections carry a fixed price.

The services and solutions carry a starting figure, fixed in the proposal and paid in ten instalments.

Every service and solution price includes the Performance Guarantee.

Before you sign, you and Brandian agree the KPIs the work will be judged on, in writing. The second Brand Record at the end shows whether they were met. If they weren't, the closing instalment of your service or solution is discounted in full.

Ask any other agency whether they'll put that in writing.

What you'd pay
Luis Defaz, Chartered Marketer and founder of Brandian

25 years in branding, marketing and design.

CIM Chartered Marketer

Every project is directed personally by Brandian's founder.

Senior specialists build the parts that need their craft, under his direction.

Who you'd work with

Before you spend on brand work

Brand work pays back on your buyer's timetable, and buyers re-judge brands slowly: the commercial effect starts to show from around six months.

What Brandian promises is your Brand Record file: what was found, what was done and what the brand work changed, with dates on all three, so the work answers to you the whole way through.

Brand work pays back on your buyer's timetable, and buyers re-judge brands slowly: the commercial effect starts to show from around six months.*

A good place to start with Brandian is a Brand Record: a measurement of how your buyer sees your brand today, with findings that say where faults most likely live. It may tell you that brand work isn't what your technology company needs right now, and that's a valuable outcome too: money spent on finding the real problem is far cheaper than a rebrand spent missing it.

​

But where the findings call for brand work, its full price is credited toward any Brandian service or solution you go on to inside six months, because each of them includes a Brand Record as its opening measurement. You keep the findings either way, and they open your Brand Record file, which every later one adds to.

 

The decision that follows is yours.

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